A web site without fresh, updated content is like
a dusty, abandoned house. Don't expect anyone to come
visiting.
At Kaufman Web Design, we can help you maintain your
web site with relevant content. Many of our existing
clients use our affordable maintenance service year
after year.
The goal of a web site is to communicate
information to a target audience. Pretty graphics
will not do it. Your content needs to include well-written
text and lots of it. Your target audience will find
your site useful if it has an abundance of content.
We can help you achieve this goal in a number of
ways:
-
Writing or updating
your text for you.
-
Organizing
your content into manageable
chunks that can be placed
on individual web pages.
-
Proofread/edit
your text. We have a technical
writer on staff to
check over your content,
make corrections, even
suggest improvements
(eliminating passive
voice, for example).
-
Adjust or write text
that will not only
appeal to your target
audience but will also
result in pages that
rank
high in the search
engines. If you have
an abundance of text,
more than your competitors,
you will look better
to the search engines
when they index your
web site. Sites that
are content-heavy tend
to rank higher than
sites with smaller
amounts of text.
After your web site goes
live, we offer these maintenance
plans to help you maintain
fresh content. We can also train
your staff to do the
web site updates themselves. A web site
that is updated regularly
will maintain user interest
and attain higher
rankings in the search engines. The
web is a dynamic medium.
We work with you to keep
your site fresh, useful and
informative. As a North
Carolina Web Design company, we can offer a range
of other services as well. |