A web site without fresh, updated content is like a dusty, abandoned house. Don't expect anyone to come visiting.

At Kaufman Web Design, we can help you maintain your web site with relevant content. Many of our existing clients use our affordable maintenance service year after year.

The goal of a web site is to communicate information to a target audience. Pretty graphics will not do it. Your content needs to include well-written text and lots of it. Your target audience will find your site useful if it has an abundance of content. We can help you achieve this goal in a number of ways:

1. Writing or updating your text for you.
2. Organizing your content into manageable chunks that can be placed on individual web pages.
3. Proofread/edit your text. We have a technical writer on staff to check over your content, make corrections, even suggest improvements (eliminating passive voice, for example).
4. Adjust or write text that will not only appeal to your target audience but will also result in pages that rank high in the search engines. If you have an abundance of text, more than your competitors, you will look better to the search engines when they index your web site. Sites that are content-heavy tend to rank higher than sites with smaller amounts of text.

After your web site goes live, we offer these maintenance plans to help you maintain fresh content. We can also train your staff to do the web site updates themselves. A web site that is updated regularly will maintain user interest and attain higher rankings in the search engines. The web is a dynamic medium. We work with you to keep your site fresh, useful and informative. As a North Carolina Web Design company, we can offer a range of other services as well.